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AI Visibility Index: Creatine supplements

How often ChatGPT, Gemini & Perplexity recommend each creatine supplements brand when shoppers ask what to buy. Ranked by recommendation rate; positions within a few recommendations are effectively tied.

Optimum Nutrition is the most-recommended creatine supplements brand (31%), but Thorne (20%) is close behind — no runaway leader. Scanned Jun 19, 2026.
BrandMentionedRecommended
Optimum Nutrition44%31%See your own scan →
Also recommended — ordered by how often AI named each brand; positions a few recommendations apart can flip between scans.
Thorne56%20%See your own scan →
Transparent Labs42%20%See your own scan →
Momentous24%4%See your own scan →
Legion18%4%See your own scan →
Naked Nutrition9%2%See your own scan →
Create7%2%See your own scan →

Methodology: one multi-brand scan asked ChatGPT (OpenAI), Gemini (Google) and Perplexity the same real shopper prompts for creatine supplements. “Recommended” = the assistant explicitly recommends the brand; “Mentioned” = the brand appears in the answer. Scanned Jun 19, 2026. Rates are directional: brands within a few recommendations are effectively tied and their order can shift between scans, so we name a single leader only when it outscores the field more than 2-to-1.

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